Article Courtesy Scrapjazz.com: by Julia Sandvoss

1_308For quite some time, the Making Memories Blog has been a favorite of mine. Perhaps I am drawn to the clean, easy-to-follow format, or the fantastic projects that seem to call my name! I've long been a follower, and had the pleasure of being a guest designer on their blog. So I might be slightly biased in this article regarding them; however, I'll do my best to keep my opinions under control!

If you peek around online you'll see that more and more scrapbook manufacturers have jumped on the blog bandwagon. Why is this? Simply, blogs offer an easy and comfortable way to share and communicate with your fans and customer base. It's much more personal than a company website, easy to update and  fun too!

The Making Memories Blog was created in 2006! Since the creation of the blog, they've focused on putting beautiful ideas into the hands of scrapbookers not only to promote Making Memories products but to get everyone excited about scrapbooking and crafting.

Several times a week they post on the blog. The posts can highlight a specific product line, a theme, a color, a challenge or a guest designer. They invite the readers to participate in frequent prize giveaways (love those) and to share their creations too. They post step-by-step features for making layouts, projects and more. What's great about the blog is that ideas are organized into categories, making it easy for visitors to search the blog and find what they are looking for.

A great feature of the blog is that for every project, layout and card a detailed supply list is posted so there's no guessing as to what Making Memories products were used.  The blog also provides links to online stores that carry the Making Memories products which makes it easy to locate the supplies. An email subscriber feature is offered as well. Simply enter your email address and you'll receive an update by email each time the blog is updated. The Design Team is listed on the blog with links to their personal blogs. It's a great way to get to know the designers a bit more and see more of their creations.

They also highlight their newest product releases with CHA Sneak Peeks and giveaways too. Speaking of giveaways, those can be found on the blog as well! They are known for their amazing giveaways and opportunities to grab up some of their fantastic products.

They've recently added a new feature with an updated Idea Gallery where readers can post and share their projects. They have also jumped on the Twitter bandwagon. This is just another extension of the blog which takes them to the next level for interacting with their customers and fans. They can post when updates are made to the blog, including contests, new products to see, and surveys to take, thereby opening up communications to a whole new level!

Making Memories is definitely one of my favorite blogs!   Check it out and I bet it will become one of your favorites too!

 

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