If I really love both side, then I buy two but I like that you can distress double sided, tear, fold over, etc....and it's not white on the back but a coordinated color. I needed to to a tear and fold down on a sheet that was NOT double sided, so I had to cut a coordinating paper to glue on the back. Extra work and then it was really thick.
And I have also cut out the middle. That is a great paper saving thingy to do. And it's not because I need paper! I just want to save the paper I LOVE!