I'm making a Road Trip scrapbook, & I'm decorating my own paper, & making my own embellishments. Occasionally I'll get stumped for ideas on what to make, so I start brainstorming.
For example, at the top of a piece of paper, I'll write the theme
Example: Road trip
Then I'll relax, & think of everything that the theme brings to mind Example: Driving, roads, shopping, statues, big cities
When I run out of ideas that way, I look at the things that I wrote down, & start brainstorming on them
example: Driving equals roads, cars, tires, steering wheels, gas stations & filling up, rest stops, etc
By doing it this way, I come up with LOADS of ideas for new embellishments