I'm a quite experienced die cutting machine user and should say that I absolutely love this one.
First of all and foremost - it does its cutting and embossing job very well (and that's why we buy such products in the first place - to die-cut and emboss).
I used it both with water thin and steel-rule dies and never had any problems die cutting them. It works beautifully with very intricate dies as well.
The instructions on the cutting platform very clear to understand and follow.
I appreciate the fact that embossing mat is included, so I don't need to hunt for it and buy separately.
And speaking of embossing - another feature that I love is that there is a separate plate for embossing.
So there is almost no guessing game of how to create a sandwich, less chances to use a wrong plate risking to break the machine.
The ability to fold it cutting surface is a big plus for me. This machine is very storage friendly. You do need to store plates separately, but I personally do store similar products for die-cutting in a bin, so it wasn't a problem for me.
And last but not least - I really love its clean, modern, Instagram worthy design and look :)