Looks pink not lilac
Let me start off by saying this is a good tool if you don’t have any of the individual tools already in your stash. I’m writing this review to hopefully help others make a decision on whether they want to pay for the lilac color.
Received this product today, and it is more of a pink. I should have waited to see it in person or looked for a picture of it in the packaging where you can evaluate the shade better. Does not match either the pictures on its own packaging or what I’ve seen online. (For reference it looks pink compared to a purple iPhone which I’ll add because in a product video WRMK mentions this as inspiration. It also does not match Cricut lilac.) If you are getting this to match other lilac items, I’d skip it or wait to see if later production has a better color match. It does seem to match the WRMK lilac guillotine cutter and probably other items in its own line.